2013 Mercedes Concept Style Coupe - Studio
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MERCEDES CONCEPT STYLE COUPÉ: THE STYLE REBELOfficial world premiere at Auto China in BeijingStuttgart/Beijing. The heartbeat of a new generation grows stronger all the time: with its Concept Style Coupé, appearing at this year's Auto China (23 April to 2 May 2012), Mercedes-Benz will be making a convincing statement in favour of avantgarde design among sporty executive coupés.The four-door coupé is a rebel when it comes to style: nonconformist, provocative and masculine. Technical highlights include its striking headlamp design featuring innovative indicators, the new four-cylinder turbocharged petrol engine with 211 hp and the all-wheel drive system 4MATIC."The Concept Style Coupé is expressive and powerful in its design," said Dr Dieter Zetsche, Chairman of the Board of Management of Daimler AG and Head of Mercedes-Benz Cars. "We are staking our claim very clearly here. This is the model against which sporty vehicles in the executive segment will have to measure themselves in future.""The almost production-standard Concept Style Coupé sets a new benchmark for avantgarde design in the executive segment," emphasised Gorden Wagener, Head of Design at Mercedes-Benz. "Its breathtaking proportions, sinewy fluid surfaces and sculptural lines are the physical expression of our dynamic design idiom."Following a brief appearance at the Avant/Garde Diaries event in Los Angeles (19 April to 10 May 2012), the Mercedes-Benz Concept Style Coupé (length/width/height: 4637/1891/1398) will be celebrating its official world premiere at Auto China in Beijing (23 April to 2 May 2012).Provocative and masculine: the exteriorIts breathtakingly sporty proportions and powerfully dynamic design idiom, featuring the interplay between concave and convex surfaces that is so typical for Mercedes, give this four-door coupé its unmistakable look.One of the most striking features is the way the bonnet with its powerdomes is set right into the front end assembly, as well as its diamond-look grille, which follows through on design cues set by the Concept A-CLASS. The paint finish of the concept vehicle is in Alubeam -- a colour that helps to emphasise the sculptural quality of its lines.The innovative headlamps of the Concept Style Coupé are reminiscent of the ever wary, almost intimidating eyes of a predatory animal. In standby mode they shine red. Another special feature is the indicators: individual points of light light up in succession, rather like a piano keyboard.Three prominent lines give structure to the vehicle when viewed from the side: the front structural edge over the wings flows towards the rear end in a characteristic dropping line. Another, more sinewy line spans the shoulder muscle above the rear axle, while the third line extends upward in a sweeping curve from the front wheel towards the rear. Together, these lines lend more depth and dynamism to the side profile. The ripple design of the prominent exterior mirrors takes advantage of the design freedoms enjoyed by a concept car.The same is true of the 21-inch wheels, with their very sporty turbine design. Perforated pins on the spokes pick up once again on the diamond-theme of the radiator grille. The Concept Style Coupé features frameless side windows and has no B-pillar.A large panoramic roof creates a light and airy interior. A metal rib, the shape of which evokes a roll-over bar, separates the roof from the rear windscreen, which in turn flows down to merge smoothly into the tail end. The avantgarde lines of the Coupé are further emphasised by the way the tail lights, with their metallic-red colouring, taper to a sharp point both to the front and toward the rear centre. An integrated dual-flow exhaust system underlines the car's sporty credentials and gives added width to the tail end. A narrow rear diffuser picks up again on the dotted pattern of the diamond grille.
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